Identity

Identity is who an organisation is, written down once so every Agent, every extraction and every piece of writing uses the same words: what the business does, what its brand stands for, why it exists, and its story. A new project ships the four documents with their instructions written and their values empty. Quick start creates the project.

Four documents

Each document is a folder under design/<project>/identity/, with a manifest.yaml and the document itself.

Document	Holds	Where it goes when published
`organisation`	The name, what the business does, its units, and the words it uses	The grounding every run reads first. It never appears on the map
`brand`	The brand name, what it stands for, its promise, and its voice as rules and examples	A row on spatial, found by meaning
`purpose`	Why the business exists, and its goals as a tree	A row on spatial
`story`	Where it came from, what it is now, and where it is going	A row on spatial

The shape

A document declares its fields the way a component declares props. Each prop carries a description, which is the brief a writer follows, and a default, which is the value. The default is the document. maxLength and maxItems are the limits.

brand.yaml

unoverse: "1.0"
type: identity
name: brand
category: Identity
props:
  promise:
    type: string
    input: true
    description: >-
      What people can expect from the brand, in one or two sentences, drawn from the
      promises the site makes on its home and about pages. Written to the customer.
    maxLength: 400
    default: ""
  rules:
    type: array
    input: true
    description: >-
      Three to six rules the site's copy visibly follows, each as 'Do this' or 'Never that'.
    maxItems: 6
    default: []

The manifest carries title, description, whenToUse, category and version, the same keys as every other definition. Manifest lists them.

Fill it

The values come from the organisation’s own publications: its website, its annual and quarterly reports, its press releases, its official profiles. Third-party articles and reviews are not sources. A field the sources do not answer stays empty. Your agent does the research and writes the defaults. The unoverse-create skill carries the rules, and unoverse update installs it. Only default values change; the briefs and the manifests stay as shipped. Fill organisation first. Its what and vocabulary ground every extraction and every Agent that runs as this project, so the actual lines of work and the actual product names matter more than prose.

Publish it

Publishing the project puts the four documents where they work.

organisation becomes the grounding. Every extraction and every Agent that runs as this project reads its what and vocabulary before anything else.
brand, purpose and story are listed in the Identity tab of Studio with the same Available switch every asset has. Switched on, each is a row on spatial, with its words on the row, so an Agent finds the purpose the way it finds a product and can quote it.
The Organisation document has a Grounding switch instead. Off, the project grounds on nothing.

Read it in a node

Every node’s Handlebars string can name the identity, the same way it names a prompt block. A whole document renders as labelled text. A field renders as its value.

instructions: |-
  {{identity.organisation}}

  Write in the brand's voice:
  {{#each identity.brand.rules}}- {{this}}
  {{/each}}
  Our promise: {{identity.brand.promise}}

{{identity}} renders all four documents. The project a run works as decides whose identity this is, so one node serves every project. Handlebars and expressions lists the other roots.

Next steps

Handlebars and expressions

Every root a node can read, and how to shape a value on the way into a call.

Validate and ship

Lint the project and publish it, so the identity reaches the grounding and the map.

Getting Started

Core Concepts

Workflow

Four documents

The shape

Fill it

Publish it

Read it in a node

Next steps

Handlebars and expressions

Validate and ship

​Four documents

​The shape

​Fill it

​Publish it

​Read it in a node

​Next steps

Handlebars and expressions

Validate and ship

Four documents

The shape

Fill it

Publish it

Read it in a node

Next steps